Whether you recognize it or not, every single interaction with a lead, prospect, or customers has potential to add intrinsic value to an organization.
From sending an email to making a phone call, every point of communication matters. Sales and marketing technologies enable us to track many of these interactions, yet some simply perform much better than others.
How do you stand out and rise above the noise?
As the average person is getting over 100 emails a day, businesses will have to look elsewhere to create meaningful connections. Doing so offline via strategic gifting can create pattern interrupt and enhance relationships throughout your sales funnel.
From prospecting, to booking meetings, to customers retention, reciprocating each interaction with genuinely personalized gifts will boost your business.
Sales generates nearly twice as much revenue when they distribute a small gift at the onset of negotiations. And not to mention, rewarding high-performing customers will make them want to stay around.
We made this infographic that goes deeper regarding how you can boost your business with strategic gifting!
Each interaction you have provides another opportunity to add significant value to your organization. Depending on deal size, strategic gifting can add to this and provide an additional channel to your approach.
Creating human-like connections throughout your network is next to impossible strictly through digital channels. Showing reciprocity by engaging with gifts in the offline will reflect the sincerity of your message. Check out our guide to direct mail and gifting for more!
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|<p><strong>Please include attribution to postal.io with this graphic.</strong><br /><br /><a href=’https://blog.postal.io/infographic-boosting-your-business-with-strategic-gifting’><img src=’https://f.hubspotusercontent20.net/hubfs/6571929/Postal-Infographic-Gifting.jpg’ alt=’Postal-Infographic-Gifting’ width=’811′ border=’0′ /></a></p>|