Running a marketing or sales agency is a challenge. You need to have consistent focus on making your clients successful while ensuring they renew for future campaigns.
With the recent declines in the performance of digital channels, agencies are having a tougher time creating a positive ROI for their clients. Some of these reasons may include:
- Increased competition in digital channels combined with a lack of budget
- Virtual employees experiencing digital fatigue on a day-to-day basis
- Trust barriers serving as a blocker for organizations trying to make a meaningful first impression
In this video, Tara describes how Postal for agencies can be a great tool tool to differentiate themselves from others to acquire more clients.
With Postal, agencies now have a way to incorporate direct mail and gifts within their existing digital efforts to help generate leads, increase sales, and improve customer retention.
Leveraging the offline with gifting and direct mail is one of the most effective ways to boost the performance of digital campaigns. Even if most of your business comes from referrals, or word-of-mouth, Postal’s solutions for gifting can do everything from adding an incentive to your referral program to improving customer relations.
Plus, Postal integrates seamlessly with tools like HubSpot, Outreach, Salesforce, and SalesLoft. Sending items from each of these platforms can be completely automated or manual depending on the use case you have in mind.
Postal makes it easy for agencies to manage their internal campaigns, and with our Account Picker feature, you have one central place to oversee all client campaigns.
Let us show you how simple it is to use the offline to double your conversion rates! We’ll even provide a free license when you have a client using the platform.
Sign-up today and happy selling!